Originally built in the 1940s, The Rio Theatre is the only movie theater in the rural town of Sweet Home, Oregon. In 2019, they added an additional, smaller auditorium and selected the NEC NC1000C for the screen projector. Beyond being easy to operate, extremely user-friendly and requiring minimal maintenance, the NEC projectors make the owner’s life much easier in other ways as well. From the installation of the first NEC projector in 2019 to 2023, the number of customers coming into The Rio Theatre has doubled.