The Simply Smarter Blog

Imagine walking into a sleek hotel lobby or a buzzing event venue where the lobby screen welcomes you with a smile (and your name), the front desk prints your event tickets in seconds, and the staff is effortlessly coordinating behind the scenes using sleek laptops and secure systems. This isn’t a fantasy, it’s the new reality of hospitality, powered by smart, seamless technology. Whether you're running a boutique hotel, a sprawling resort, or a high-energy convention center, today’s guests and attendees expect more than just good service, they want an experience. And behind every smooth check-in, every dazzling presentation and every perfectly timed event is a suite of technology working quietly (and brilliantly) in the background.

Hospitality establishments and entertainment venues are in a unique position today. Because the bulk of the customer experience exists in the real world for hospitality companies, hotels, restaurants, nightclubs, bars, and entertainment venues can make use of their physical spaces to attract, inform and entertain consumers. The key to engaging customers lies in three digital display technologies: projectors, dvLED and large format displays. Here is how these technologies are changing the game for hospitality businesses.

The introduction of 4K projectors that deliver incredibly high resolution and superior color accuracy has given people the power to bring their imaginations to life like never before. Artists, museums, schools and businesses are leveraging the high detail, true color rendition and cinema-quality video of projectors to reimagine spaces all over the world in order to educate, attract and engage new customers or to uplift and inspire people in new and innovative ways. Simply put, projection technology is paving the way to new possibilities.