The Simply Smarter Blog

Despite living in the digital world of AI and social media, print is still alive and well, thanks in no small part to the creative marketers who are using it to stand out. Online content is abundant and ephemeral today, but printed marketing materials can offer a lasting impression and a tangible connection with customers. Today's savvy marketers are looking for unique printing solutions that can showcase their brand identity and deliver their message effectively. Here are a few methods that are trending.

Print enthusiasts, rejoice! There’s a new provider of leading digital presses bursting onto the scene. Earlier this year, Sharp announced its entrance into the production print market. Central reprographic departments (CRDs), in-plant printing facilities and commercial print centers will soon have a new stand-out option to consider when making their next big investment. The highly anticipated digital presses are launching soon, so what better time to sit down with Sharp’s Product Management team. We discussed the Sharp production press support program and why it’s important to dealers and great for customers as well as buzz worthy technology on the upcoming Sharp Digital Press Series. Here’s what the team had to say.