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The Simply Smarter Blog

The Simply Smarter Blog

From Fairy Tales to Functionality: When a Technology Partner Builds Your Dream Workplace

Melanie Camacho /

Imagine a place where every room is intentionally designed to make your job easier, a place where communication just flows and security is in lockstep with virtually every keystroke, swipe and click. It sounds like a fairy tale, right? While the Fairy Godmother probably doesn’t exist, a dream workplace can be possible with the right technology partner.

You’ll want to have a partner who not only offers a comprehensive range of technology solutions but can also customize and integrate the right tech for every room—from the lobby to the conference room, lunchroom to server room, and beyond!

Sit back and relax as I take you on a journey of what technology for a real-life, dream workplace looks like. Let’s first enter the lobby and travel from room to room.

Why Customer Experience Matters When Leveraging Technology

Anne Beck /

In a technology driven era where customers are raising the bar, businesses are flexing their creative prowess, showing off their personalities and leveraging technology to elevate the customer experience. A decade old study by Cornell University Waiting for Merlot: Anticipatory Consumption of Experiential and Material Purchases, argued that experiential purchases (money spent on doing) tend to provide more enduring happiness than material purchases (money spent on having). The happiness we feel from material goods fades over time, experiences, on the other hand, continue to bring us joy every time we think about them.

Today, nearly 90% of buyers say that the experience a company provides is just as important as the quality of its products or services. Given this shift in customer preferences, here are a few ways businesses are leveraging tech to form memorable encounters to develop and maintain long-term relationships with their customers.

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